I was out running some errands last night and I have already seen glimpses of Christmas prominently being displayed at certain department stores. It seems like every year it shows up earlier than the last, I mean even my colleagues have already began discussing the amount of pay periods to the holidays.
It’s funny because every year as usual, once Christmas has come and gone I always state, that for next holiday, I will be “ready” and I will get a head start on what I need to pull Christmas off. Yeah, well that never happens, I never go into the holidays prepared as it were, I always stress out just like everyone else I guess.
The way things are nowadays the world doesn’t slow down for anyone and their’s always someone wanting to be the first out of the gate. So I guess you really need to be all in, you need to push your products and merchandise or unfortunately be left at the starting line.
From a customer perspective it makes time fly for me, I start seeing Halloween merchandise in late August, that for me means October is already here. I see Christmas displays in September then Christmas slips into my subconscious and I then need to start thinking about the dreaded “lists”.
Commercialism is shoved down our throats so much as it is, even on a year round basis, when the holidays are upon us all that goes into hyper drive and we are put on full blast to buy the newest, the best and the most expensive. They have us right where they want us because as a parent there is no escaping this, our kids do the ground work for the big companies, they are the ones that want what they are selling. We live in the technology era and new only last for a day, then its on to bigger, better, and faster, it’s a vicious cycle.
I know things won’t change, if anything they will probably get worst, but to see the things I did on my errand run last night was just depressing to thing that not too long ago I was having a drink by the pool side, now I need to start thinking about when to dig the tree out from storage.